Disney buying Star Wars is one of the best things to happen, well since Disney bought Marvel. I knew this would be the best thing, taking away George Lucas‘ control, and actually DOING something with the most beloved franchise of all time. Today, we get news that Disney is in talks with Netflix to do a television deal with them, like they did with the Marvel shows.
Maybe we could finally see that Star Wars show that live-action show that’s been talked about the past 10 years. Take a look at what Disney CFO Jay Rasulo had to say on the subject.
[box_light]“You know obviously when we bought Marvel, and now I think everything I say about Marvel you can take a couple of years down the road and substitute the word Marvel for Lucasfilm,” said Rasulo. “But we really wanted to take this treasure trove of content and deliver it throughout the Disney ecosystem. That was our strategy. Buy this great content, use the existing ecosystem to deliver it all over the world in everything that we do. So of course we started with films.”
Rasulo added, “We wanted to build up to Avengers, have a big hit with Avengers, and then draft off of that and then start the same thing with other groups of characters. So that’s what we were doing on the studio side. You all know that that strategy has been incredibly successful. But then we started to look at television”
Rasulo explained how they started first with own networks, developing content for both Disney XD and ABC. Then, he continued, “And we started to think more broadly, how can we continue to expand the value of this content in the ecosystem? And an original content deal with Netflix seemed incredibly consistent with their own strategy and very consistent with our strategy. We were ready to look outside of our own networks into a different form of distribution. So we did this deal with Netflix. I think it’s going to lead to great results. It’s a little bit like The Avengers strategy. It does origin series on four different characters who ultimately may well assemble.”[/box_light]
As more news comes down from Star Wars and Netflix, Stay Tuned to DFAT for the latest scoops!